Social & media theorist and author Douglas Rushkoff is one of today’s most engaging and perceptive commentators on the impact of technology and media on organizations and society. A globally recognized thought leader on marketing and internet culture, he explores how communications affect our lives.
The originator of terms and ideas from “viral media” to “screenagers” and “social currency,” Rushkoff is the author of 10 books on technology, media and pop culture including Coercion, Media Virus, Playing the Future and Cyberia, the first book on cyber culture. His works have been translated into over 25 languages.
Ruskoff's Get Back in the Box: Innovation From the Inside Out, is a thought-provoking examination of the influence of interactive communications on business. He looks at how the new renaissance in creativity and collaboration, ushered in by the internet, gives organizations the freedom to return to core competencies and reconnect with the passion that fuels true innovation.
His latest book, Life Inc.: How the World Became a Corporation and How to Take it Back, was named one of the best business books of 2009 by The Miami Herald.
Rushkoff received national acclaim as the correspondent for the PBS Frontline documentaries, The Merchants of Cool and The Persuaders. Digital Nation, Frontline's multiplatform project and television documentary premiered on PBS in February 2010. A columnist for The Daily Beast, United Airlines Hemispheres magazine, and Meeting Professional International's One+ Magazine, Rushkoff is a professor of media at New York University and The New School. 
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