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| Get Back in the Box: Innovation from the Inside Out (December 2005) |
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| With the world now flat, American enterprise, in particular, is at a crossroads. Having for too long replaced innovation with acquisitions, tactics, efficiencies, and ad campaigns, many businesses have dangerously lost touch with the process – and fun - of discovery. Here, Rushkoff offers all the help innovators of this era need to reconnect with their own core competencies as well as the passion fueling them.
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THE PERSUADERS
Frontline Documentary. Originally aired on PBS: Fall, 2004. |
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| A behind-the-scenes look at the influence industry, and how the techniques of marketing have migrated into politics to create the "citizen consumer." |
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Screenagers: Lessons in Chaos From Digital Kids
(New Edition) |
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| Rushkoff's Screenagers: Lessons in Chaos from Digital Kids not only proposed that video games, Japanimation, and the web would become central to kids' culture - the book contended that these represented cutlural advances, and an evolution in our young people's ability to interpret increasingly complex media forms. Now that most of these predictions have come to pass, this new edition offers more context for teachers, parents, as well as the young people living through these changes and looking to justify their favorite activities to those who can't understand them.
(Source: Publisher) |
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Club Zero-G
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| This mind-expanding graphic novel - in which a visual narrative is used to tell a story - delivers America’s answer to Japan’s manga (printed cartoons.) Club Zero-G offers an allegory for today’s highly managed collective psyche, and a hint at the power available to anyone willing to step out of the story in which we are living.
(from the publisher, Disinformation, 2004) |
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Nothing Sacred: The Truth About Judaism
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| Rushkoff's new book, Nothing Sacred: The Truth About Judaism (April 2003), reveals a provocative new interpretation of religion and its role in our communication driven culture. Combining the lessons from original religious texts, the institutional practice of religion, open source communication and new media culture, Rushkoff challenges readers to open the codes of the great religions, before they become inaccessible forever. |
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Exit Strategy
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| In this innovative, bitingly funny satire, Exit Strategy, Rushkoff exposes our consumer society as dangerously "hooked in." The novel takes the form of a document written in 2008, but only discovered two hundred years later by anthropologists who have "translated" the text for their contemporaries through a series of elaborate footnotes. The footnotes were written by readers of Rushkoff's original online version of Exit Strategy and included in this new print edition, resulting in the world's first ever "open source" novel. |
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| Coercion: Why We Listen to What "They" Say |
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| From media analyst Douglas Rushkoff comes this very enlightening look at the ways we are manipulated every day--not only by the media but also by our closest friends. According to Rushkoff's carefully documented thesis, we're constantly bombarded by appeals to our vanity, our desire to belong to a group, our need for approval. We're taken in by people who turn our own cynicism and distrust of manipulation into newer, much more subtle forms of persuasion. |
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Media Virus! Hidden Agendas in Popular Culture
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| The most virulent viruses today are composed of information. In this information-driven age, the easiest way to manipulate the culture is through the media. Culture watcher Douglas Rushkoff offers a fascinating expose of media manipulation in today's age of instant information. |
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Ecstacy Club
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| Gathering together in a dilapidated old warehouse to explore the ultimate frontier of cyberspace and the ultimate barrier of time, a group of disenfranchised young hackers and esoteric spiritualists try to create a plugged-in utopia, until they find themselves threatened by a motley array of mysterious enemies. |
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| The Generation X Reader |
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| The GenX Reader is a collection of our most revered voices demonstrating that while twentysomethings may, indeed, have dropped out of American culture (as it is traditionally defined), they also stand as a testament to American ingenuity, optimism, instinct and brilliance. |
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The Merchants of Cool
PBS Frontline Documentary
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| They are the merchants of cool: creators and sellers of popular culture who have made teenagers the hottest consumer demographic in America. But are they simply reflecting teen desires or have they begun to manufacture those desires in a bid to secure this lucrative market? And have they gone too far in their attempts to reach the hearts--and wallets--of America's youth?
FRONTLINE correspondent Douglas Rushkoff examines the tactics, techniques, and cultural ramifications of these marketing moguls in "The Merchants of Cool." Produced by Barak Goodman and Rachel Dretzin, the program talks with top marketers, media executives and cultural/media critics, and explores the symbiotic relationship between the media and today's teens, as each looks to the other for their identity.
(Source: pbs.org) |
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Find Books by Douglas Rushkoff at Amazon.com |
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